No estamos soportando esas botas 😍 si tú también las quieres, consíguelas en elektra.mx o desde la app 📲 🔗 Link en bio LasMejoresMarcas PréstamoElektra Ropa Botas Moda
As the art director for this series of over 20 commercials for Elektra, my challenge was to build a visual universe that respected the brand’s identity, using a colourful and clean visual language. I designed sets from scratch, coordinated the art production, managed budgets, and handled last-minute changes that arose during filming. This project taught me how to navigate between structure and improvisation, finding a balance between the client’s vision, the director’s ideas, and the real possibilities of the set.
